Whitepaper: Five Best Practice Tips for Sales Lead Development
Download October's Featured White Paper: "Five Tips for Best Practice Lead Development"
Lead Generation Statistics
Lead Generation Statistics Not too long ago, I dove into some of our copious data from the 2013 State of Inbound Marketing Report to figure out where marketers get their customers. So I thought it’d be a good idea to back up a little bit and look at not just where customers come from — [...]
Revenue Process Optimization: Marketing Database
Revenue Process Optimization and The New Drive for High Quality Data Building an effective high performance revenue process requires the right frameworks, measurements and efforts to engage with prospects and guide them through the buying cycle. This process performs best when there is a continuous stream of clean data, continual analysis and adjustment, and prompt [...]