Is LinkedIn Still a Great Source of Leads in 2016 and 2017?

By |2017-04-14T15:35:00-05:00September 14th, 2016|Content Marketing, Sales Lead Generation|

If you spend any time on LinkedIn these days, I'm sure you've seen complaints. Some people get a little jaded with the social network. They get dating requests, posts about people's personal lives, or political rants. They threaten to leave the social network, or say they complain to LinkedIn customer service. And, they claim [...]

Email Marketing: What Causes People to Stop, Click, and Read?

By |2017-04-14T15:35:29-05:00September 6th, 2016|Content Marketing, Email Marketing, Marketing, Marketing Automation|

Did you know the Direct Marketing Association quotes email marketing has a ROI of 3800%? That number was for 2015. A couple years earlier they found it to be 4300%. Email marketing's catching on bigtime. So much so that the 2016 Email Marketing Insights Study found 86.7% of businesses will boost their email marketing budgets [...]

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