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So You Have Writer’s Block. Now What? by Rachel Pedersen

By |May 19th, 2015|Categories: Uncategorized|

You’ve already spent several hours memorizing the blank Google Doc on your screen. But regardless of how hard you will your fingers to begin typing, nothing of value shows up on the document. We are all familiar with the increasing anxiety of writer’s block damming up those creative juices from flowing. The process of prying these writing blocks out of [...]

4 Proven Steps You Can Take to Avoid Letting Leads go to Waste

By |May 17th, 2015|Categories: Business Development, General Insights, Internet Marketing, Marketing, Sales|

Sales pro Colleen Francis says around 30% of all sales leads go to complete waste. Ouch! If you could close 30% more prospects, how much in revenue would that be for your business? What could your business do with that additional capital? Got a mental picture of that? Good. Now learn what you can do to reduce lead waste: 1. [...]

What Ridiculously Successful Sales People Do That Others Don’t

By |May 10th, 2015|Categories: Business Development, Sales Lead Generation|

Do successful sales people have "secrets" and "tricks" they follow that others don't? Well sort of... What they do isn't all that common. But, many of the things they do don't qualify as "magical" or "special" things only they can do. You may not have the potential to be one of the all-time greats like Zig Ziglar. But if [...]

When Is It Okay To Gently Pressure Your Prospect to Act?

By |May 1st, 2015|Categories: General Insights, Sales|

Ahh prospects...sometimes you love 'em, and sometimes well...you fill in the blank. Have you ever spent a ridiculous amount of time romancing a prospect, and for some mysterious reason, they don't buy? Everything looks good. They like what you offer. They trust you. They raise almost no objections during the process. But still...nothing happens when it's time to sign. [...]

A Penny Saved… Might Cost you a Dollar. By: Rachel Pedersen

By |April 15th, 2015|Categories: General Insights, Internet Marketing, management, Marketing, Social Media Marketing|Tags: , , , , |

Let me begin... by explaining that I see the value in being frugal in some areas of life. Secondhand stores are my favorite places to get furniture, clothing, jewelry, and decorations. For the purpose of this blog, please excuse the aforementioned categories, because that is where the thriftiness ends. There are times that the cheaper option is clearly the wrong [...]

4 Simple (And Non-Creepy!) Tricks to Research Your Prospects Online

By |April 15th, 2015|Categories: Business Development, Marketing, Marketing Automation, Sales, Social Media Marketing|

What better way to impress your prospects than by knowing a little something about them before you even talk? Your prospects don’t expect you to know them inside and out before you speak. But they do want you to have a basic understanding that shows you “get” them. While the web does a lot to reduce privacy, that’s a [...]

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