A Penny Saved… Might Cost you a Dollar. By: Rachel Pedersen

By |2017-11-02T15:35:09-05:00April 15th, 2015|General Insights, Internet Marketing, management, Marketing, Social Media Marketing|

Let me begin... by explaining that I see the value in being frugal in some areas of life. Secondhand stores are my favorite places to get furniture, clothing, jewelry, and decorations. For the purpose of this blog, please excuse the aforementioned categories, because that is where the thriftiness ends. There are times that the cheaper [...]

Online Body Language – Increase Revenue and Shorten Sales Cycles

By |2016-12-08T15:23:10-06:00October 8th, 2012|General Insights, Marketing, Sales|

Many early-stage sales engagements happen almost exclusively online today sales and marketing executives who understand and plan for this will increase revenue. Buyers do not need a sales rep until they are further along in the discovery phase. These buyers are researching online, receiving and forwarding emails. These online behaviors can give us important clues [...]

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